Free Tools · For Founders
Free entrepreneurship tools, built to be used, not displayed.
Most entrepreneurship tools online are repackaged sales funnels. The ones below are not. They are the actual worksheets, calculators, and frameworks Kathryn Finney uses with the Genius Guild portfolio and in her workshops with thousands of founders. Free to use. No email gate on the heavy ones.
Kathryn is the author of Build the Damn Thing, a Managing General Partner at Genius Guild, and the founder of digitalundivided. She has spent fifteen years inside venture diligence rooms, accelerator cohorts, and corporate strategy meetings. The tools on this page come out of all three. More about Kathryn.
Start here
The Five Entrepreneurial Prototypes quiz
Forced Founder, Co-Builder, Solopreneur, Intrapreneur, or Freedom Founder. Every founder is at least one of the five, and the right strategy is different for each. Take the three-minute quiz to find your prototype, your biggest risk, and the question to keep asking yourself.
Service business pricing worksheet
The single most common mistake Kathryn sees in founder diligence is underpricing. This worksheet walks through cost of delivery, target margin, and the actual price your business needs to charge to survive a slow quarter. Print it. Fill it out by hand. It works better that way.
Fundraising prep checklist
What investors will actually ask, in the order they tend to ask it. Use this to pressure-test your deck before your first warm intro, not after your tenth no.
Equity split worksheet
Have the equity conversation once and never again. This worksheet helps co-founders weight contribution, risk, and time across the next 24 months instead of arguing about who had the original idea.
The 90-day operating plan template
The simplest possible operating plan. Three goals, three risks, three numbers, and a calendar. The version Kathryn runs every quarter at Genius Guild.
Find these and more on the interactive tools page, with the supporting downloads in downloads.
What to read alongside the tools
The tools work best paired with two things. First, The Receipts, Kathryn's every-other-week newsletter that runs the actual numbers behind a single founder question. Second, Build the Damn Thing, the playbook the tools were extracted from. Read about the book.
For specific founders
If you are looking for context, not just templates, the resource pages are organized by who you are: the women entrepreneurs hub and the Black women in business library. The tools on this page show up across both, with notes on how to use them in each context.
Use the tools in a room with Kathryn
Kathryn runs in-house workshops for accelerators, universities, and companies who want their founders to leave with a finished plan. She also keynotes on capital access and the future of entrepreneurship. Inquire about a workshop or keynote.
Build the Damn Thing · Sprint
Use the tools. Then use them with us.
BUILD is the six-week sprint where you actually run these tools against your real business with real coaches and a real cohort. You leave with a working revenue model, a 90-day operating plan, and a fundraising prep stack ready to send.
Updated May 2026. Free entrepreneurship tools, startup tools, and business planning tools from Kathryn Finney.