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Build the Damn Thing.
Long-form essays and field notes for entrepreneurs building and leading companies. The work behind the wins.
Build the Damn Thing
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Are You Building, or Are You Just Running?
Hey there! Q1-2026 has been brutal, with massive layoff becoming the norm. This week, we discuss whether you're actually being pushed toward entrepreneurship or just running from a job that ended.

Everybody's an Entrepreneur. Fight Me on This.
Hi! Kathryn here. Happy spring everyone! Last week I put a number on the women ownership/revenue gap. This week we talk about what happens when entrepreneurship becomes the norm.
3 min read
Women Own 40 Percent of American Businesses. They Generate 6 Percent of the Revenue.
Read That Again
2 min read
The Entrepreneurship Wave Is Here.
The Question Is Whether You Will Ride It or Watch Someone Else Profit From It.
3 min read
The Survival Story Is a Lie. Here Is What the Numbers Actually Say.
Three pieces of data on women owned businesses came across my desk this week. Let's get into what this means for you.
3 min read
What Subsistence Entrepreneurship Actually Is, and Why the Strategy Is Different
Subsistence entrepreneurship is not new. It is the oldest form of entrepreneurship that exists.
5 min read
What Would Winning Look Like If No One Was Watching?
The answer is a little scary because it looks nothing like what you were told winning was supposed to look like.
4 min read
Forget Resolutions. Start a Business Instead.
Skip the gym membership... Start your business...
2 min read
Ready to BUILD Your Next Company?
Introducing BUILD: Go from idea to a live website or product in less than an hour... for $99
3 min read
How to Create a Company Culture
What if the boldest thing you could do is build the space you’ve been told you don’t belong in?
2 min read
How to Thrive as a Mission-Driven Entrepreneur in a Broken System
What if building your business could also build a better world?
2 min read
How to Buy a Business (and Make It Your Own)
How do you stay relevant, build community, and lead through massive industry change—without losing yourself in the process?
2 min read
How to Date Like a CEO and Attract the Partnership You Deserve
In this new episode of Build the Damn Thing Podcast, learn how to build your love life like you build your business
2 min read
Welcome to Season 4 of Build the Damn Thing 🚀
Building the life and business you want isn’t about doing more—it’s about doing what matters most.
2 min read
Squad Goals: How to Create Your Personal Advisory Board
Hi! Kathryn here. This month, we discuss how to create "Team You" aka your personal advisory board.
2 min read
Drop it Like It's SWOT
Hi! Kathryn here. This month we discuss how to conduct a personal Strengths, Weaknesses, Opportunities, and Threats (SWOT) assessment
3 min read
KISS: How to Create an Elevator Pitch
Hi! Kathryn here. The secret to creating an awesome elevator pitch is to K.I.S.S., aka "keep it simple sista"
2 min read
What Are Your Company’s Core Values
and How They Impact Your Business
3 min read
What Are Your Personal Core Values?
(and How Do They Impact Your Business)
3 min read
What’s Your Price?
Know the lines you will NOT cross in order to make your business successful.
3 min read
Get Your Mind Right (for Business)
2 min read
The Art of the Pivot
Your willingness to pivot, or to abandon an idea that isn’t working and shift course is the key to finding product-market fit
3 min read
Being a Great Founder Series: Performance
3 min read
Being A Great Founder Series: Getting from Idea to Product/Company
3 min read
Season 3 of Build the Damn Thing is here!
2 min read
Being A Great Founder Series: Potential
3 min read
How to Leave Gracefully
3 min read
How to Let Go of Your Fear of Failure
2 min read